Top Talk

Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

Mary Pavlu

Mary Pavlu

Sixty Seconds for Social: What’s New with Messaging Apps

Posted on August 28, 2015 by Mary Pavlu

Topics: Social FAQ, Social Media, Content

Earlier this year, we took a deep dive into messaging: “Connecting With Consumers Via Messaging Apps.” A lot has happened since then, and the popularity of messaging apps like Snapchat, Line, Kik, WeChat and WhatsApp continues to rise, making brands ...

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Finding the Write Stuff: “Everybody Writes” by Ann Handley

Posted on July 16, 2015 by Mary Pavlu

Topics: Thought Leadership

You’re either a good writer or you’re not. That’s what most of us have been taught - that writing well is a gift - and you either have it, or you don’t.

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Sixty Seconds for Social: Social Takeaways From Mary Meeker’s Report on Internet Trends

Posted on June 12, 2015 by Mary Pavlu

Topics: Social Media, Thought Leadership

Venture capitalist Mary Meeker, a partner at venture capital firm Kleiner Perkins Caufield & Byers and former Morgan Stanley analyst, has published her Internet Trends Report annually for two decades, and with each one come fascinating insights ...

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Sixty Seconds for Social: Instant Articles by Facebook

Posted on May 19, 2015 by Mary Pavlu

Topics: Social FAQ, Social Media, Content

When it comes to daily headlines, social media has become a primary news source for many of us. Unfortunately the ease of scrolling and scanning has made it less likely we’ll tolerate the tediousness of clicking through to read an article in its ...

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How to Spring Into Productivity this Season

Posted on April 10, 2015 by Mary Pavlu

Topics: Thought Leadership, Planning

It’s Spring Break time and everyone’s ready to shake off those winter blues. It’s also the perfect time to clean up -- not just your house, but your personal and professional routines. For instance, when was the last time you re-examined your work ...

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Take 3 Minutes Now to Perfect Your 3-Minute Pitch

Posted on March 6, 2015 by Mary Pavlu

Topics: Earned Media Relations, Industry Analyst Relations

Picture yourself on a stage, in front of a huge audience packed with investors and CEOs, and you only have three minutes to spark their interest. What would you say? That is the startup’s dilemma, and was the challenge of the moment at Start Up ...

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