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    Matt Moreno

    Matt Moreno
    What motivates me? Maximizing brand potential through informative and entertaining creative work.
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    Recent Posts

    One, Two, Three Data-Driven Marketing Lessons From MLB’s Obsession With Analytics

    Launch angle. Exit velocity. Wins above replacement (WAR). You name it, Major League Baseball measures it. The same goes for social media marketers. Organic reach. Unique visitors. Cost per click.  Baseball’s use of analytics started well before the 2011 movie “Moneyball” popularized it, but MLB front offices have gone into overdrive with data in read more >

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