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    The Truth Behind a “Lucky” Communication Strategy

    As the Roman philosopher Seneca once observed, “Luck is what happens when preparation meets opportunity.” read more >

    As the Dust Settles…Marketing Lessons from the Campaign Trail

    There is no denying that the 2016 presidential election was among the biggest marketing events of the year. In fact, I think most people would agree it sucked up most of the air all year long. Nothing short of a historic World Series could get people’s attention off it for any sustained period of time. So we would be remiss if we didn’t take a read more >

    Five Communications Strategies to Turbo Charge Your Fall PR and Social Planning

    With four months left in the year, here's a look at five communications strategies to turbo charge your public relations and social media programs to support vital business goals: read more >

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