Topics: Content, Social Listening and Trend Spotting, Earned Media Relations
Today’s meme may be blowing up your digital airwaves, but chances are it’ll be old news by tomorrow. In the constantly evolving media ecosystem, it can be tough for a communications professional to sort through the static and identify the trends ...
Topics: Content, Graphics, Infographics
A great infographic is a concise visual that transforms your data into an easy-to-understand, captivating storytelling tool. From basic pie charts and bar graphs to custom illustrations, the data visualization brought to life in infographics can be ...
Topics: Digital Marketing, Social Media, Content
As social media evolves, trends that once seemed like quick crazes — TikTok dances, storytimes, and catchy audio soundbites — have fueled structural innovations across social media platforms, transforming the digital marketing landscape in the ...
Topics: Digital Marketing, Content, Email Marketing
Ninety-nine percent of people check their email every day. As of 2021, more than 4 billion email users and counting existed worldwide. So, while many trends in digital marketing come and go, the email newsletter still remains one of B2B’s signature ...
Topics: Digital Marketing, Social Media, Influencer Marketing, Content
This year came with its fair share of challenges and opportunities. Brands stepped up and skillfully navigated these difficult times with creativity, innovation, and optimism. We’re applauding 10 of our favorite marketing moments from 2021, all of ...
Topics: Thought Leadership, Content
From Instagram's auto alt text to TikTok’s improved closed captions, digital and social platforms are increasingly adding features to become more inclusive and accessible to people with disabilities. But digital accessibility is not a trend — it’s ...
