Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

Documentaries Part II: The Untold Story of Employing Documentaries

Posted on April 7, 2015 by Sue Parente
We are living in a golden age of storytelling. Everyone has a story, and now, with a little help from technology, everyone has the power to share those stories with an enormous audience, which is awesome. But where there’s huge opportunity, comes a ...
Read More

Documentaries: Storytelling's Holy Grail and How to Get There

Posted on January 9, 2015 by Kathy Wilson
The popularity of short-form video continues to rise as a way to showcase customers or key executives in support of news, or to share an organization's unique point of view. But what happens when a company has a compelling or complex story that ...
Read More
1