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Fake News and the Rise of the Subject Matter Expert

Posted on June 13, 2018 by Celena Fine
At this point, the prevalence of “fake news” can make the term feel meaningless. However, the term (both real and imagined) has significantly transformed the media landscape for both journalists and PR pros. As communication professionals engage on ...
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New Rules of Engagement in the Rise of Fake News

Posted on March 17, 2017 by Colleen Irish
In the last six months, “fake news” has become a household phrase. Its current status took root during the 2016 presidential election, and has continued to grow to the point where many people can’t tell the difference between real news or ...
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