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Make the Most of Your Post: Best Practices for Medium and LinkedIn Pulse

Posted on June 29, 2016 by Bianca Lev
If your company publishes a blog post and nobody is around to read it, does it make a sound? 
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Best Practices for CEOs on Social Media

Posted on October 16, 2015 by Kathy Wilson
There was a time when the thought of the C-Suite setting foot anywhere near a social network was the stuff of myth and legend. How times have changed! CEO sociability is on the rise,and it’s proving more valuable than ever. The social CEO is no ...
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Sixty Seconds for Social: LinkedIn Showcase Pages

Posted on April 16, 2014 by Stephanie Malkus
The Basics Showcase Pages are an extension of a LinkedIn Company Page, meant to spotlight a product, service, business unit, or initiative with its own dedicated messages and audience segments.
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Winning at Social Media & Trade Shows

Posted on March 7, 2014 by Laureen Sanderson
Image Credit: SXSW We’re all fired up for this year’s dose of SXSW inspiration. Like any trade show or conference, SXSW throws attendees into a heady mix of debate, discussion and opportunities. No question, trade shows get overwhelming fast – and ...
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How People Can Get to Know You

Posted on June 30, 2012 by Sue Parente
While maybe not to the degree Lovitz suggests, it is true we all have something to offer each other. This goes for agencies and their clients, companies and their customers, experts and the media. But to learn what that something is, we have to get ...
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