Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

Going Pro: Facebook Live

Posted on May 25, 2017 by Bianca Lev
In the social media-o-sphere, two words remain top of mind: Live video. From its humble origins with Meerkat and Periscope, live video on social is now commonplace on  Snapchat, Instagram Stories, and Facebook.
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Social Media Live Video Breakdown

Posted on March 23, 2017 by Tier One Team
Live social video is on the rise and shows no signs of slowing. With new live video options constantly popping up, they can begin to all look the same. To make sure your content gets in front of your target audiences, being strategic with your live ...
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Sixty Seconds for Social: Shining on Social at Industry Events

Posted on March 3, 2016 by Stephanie Malkus
When it comes to showcasing your company’s thought leadership among industry peers, the value of social media at events cannot be overstated.Industry events present almost a Super Bowl-like opportunity for your social program in the sense that they ...
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