Top Talk

Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

Sixty Seconds for Social: Social Resolutions

Posted on January 8, 2016 by Stephanie Malkus

Topics: Social Media, Measurement and Analytics, Graphics

With a new year comes the sense of a fresh start with a new outlook on life, as well as the unavoidable temptation to make resolutions. With the accompanying slew of articles predicting the hottest trends of 2016 in everything from fashion to ...

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Click with Your Audience: Five Steps Toward Greater Brand Connections

Posted on June 6, 2014 by Colleen Irish

Topics: Social Media, Measurement and Analytics, Messaging and Positioning

Never before has the reader had so much control over what information is seen, what product messages are heard, and if your articles or blog posts will have a lasting impression or die a quick death. Even if you're able to get your content delivered ...

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