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CEO Editorial Opportunities: How to Get Your CEO Center Stage

Posted on November 2, 2016 by Celena Fine

Topics: Thought Leadership, Speaking Programs, Media and Presentation Training

In the modern era of startups and serial entrepreneurs, the role of CEO has taken on a bit of a rockstar quality. For instance, Elon Musk, Tim Cook, and Richard Branson are as much household names as their corporate counterparts, Tesla, Apple, and ...

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Taking the Heat: How to Handle the Tough Questions

Posted on September 9, 2016 by Sue Parente

Topics: Crisis Communications, Media and Presentation Training

Image credit: keyword-suggestions.com When people are described as being “comfortable in their own skin,” it means they possess a kind of unaffected confidence in themselves and how they live that prevents them from being easily rattled, overly ...

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A Broadcast Interview Refresher for Multimedia Reporting

Posted on October 30, 2015 by Marian Hughes

Topics: Media and Presentation Training

Created On Canva,  Background Image Credit: Patrick Breitenbach on Flickr  used to be that when you headed into an interview with a print reporter, you brushed up on your basic media interview tips and rarely relied upon those broadcast interview ...

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Tips from the Dugout: How to Handle the Curveballs

Posted on April 3, 2015 by Marian Hughes

Topics: Earned Media Relations, Media and Presentation Training

Get in the Zone A helpful trick to getting an interview off on the right foot is to walk into the discussion with a helpful attitude regardless of what your day has been like. We all have bad days, but an experienced spokesperson can step back, take ...

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Tips from the Dugout: Your Media Interview Windup

Posted on March 27, 2015 by Marian Hughes

Topics: Earned Media Relations, Media and Presentation Training

Start with Smart Scouting Never go into an interview without doing your homework. Determine the reporter’s beat and if you haven’t already, take the time to read his/her previous articles. Determine if he/she has written about the issue at hand ...

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Tips from the Dugout: How to Knock it Out of the Park with this Season’s Media Interviews

Posted on March 20, 2015 by Marian Hughes

Topics: Earned Media Relations, Media and Presentation Training

The boys of summer are back! Spring Training is underway and ballparks across the Cactus and Grapefruit Leagues are bustling with action as our favorite players warm up for the intense season ahead. Year after year, these great athletes embrace the ...

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