Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

The Top 7 Social Media Trends of 2017

Posted on November 8, 2017 by Stephanie Malkus
It’s hard to believe that another year has just about come and gone, and what a year it has been for social media. In 2017 social media has soared to new heights and faced new challenges that have meant a world of change for everyday users and ...
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Sixty Seconds for Social: Seizing the (Twitter) Moment

Posted on October 14, 2016 by Tier One Team
It’s time to seize the moment, brands - the Twitter Moment, that is. The platform’s latest addition, mini-feeds of curated content about a specific topic, lends itself to new opportunities to compile related content in a unique and easily digestible ...
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Sixty Seconds for Social (Overtime): Behind the Wheel of Twitter Dashboard

Posted on July 14, 2016 by Stephanie Malkus
When you’re managing a company’s Twitter account, there’s a lot to consider and monitor, and things can become overwhelming faster than you can say “character count.” But fear not — Twitter has created Dashboard, a one-stop shop for all of a small ...
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Sixty Seconds for Social: Tallying Up Twitter Polls

Posted on November 12, 2015 by Tier One Team
We’ve said it before and now we’re going to say it again: the Internet loves a good multiple choice. The ongoing success and popularity of polls and online quizzeshas made that clear, and at this point, if you haven’t used them in your marketing, ...
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