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    Social Media Week (Part II) Gets Physical: Transcending the Web and Entering the Real World

    As promised in last week's post, we have lots more to share from Social Media Week Chicago. This go-round, we’ll delve into the trend that extends the reach of social media offline and into the real world (#IRL). read more >

    Social Media Week Chicago 2014: Building Brand Advocacy

    Summarizing four days of nearly 140 events featuring the best and brightest in branded social media is quite a challenge. But if I had to, it comes down to one word: advocacy. read more >

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