As the volume of content on social media increases and attention spans decrease (or at least become more selective), the marketer’s challenge to capture the interest of target audiences may seem impossible, but there is hope — video. According to Google, six out of 10 people would rather watch online videos than television. Few content mediums read more >

If your brand isn’t using Instagram Stories yet, it’s time to start thinking about how you could be taking advantage of this incredibly popular content format.  read more >

Facebook-owned Instagram Stories boast a slew of features that match those of Snapchat and several that its competitor doesn’t have. And while the platform and its capabilities can be incredibly appealing, we also understand how overwhelming it can be to see so many brands already taking full advantage of the platform. read more >

Of all of the social media giants dominating modern conversation, Snapchat undoubtedly comes with the most questions: How does it work? What’s a snapcode? What exactly is My Story? Where are my friends? Are they even called friends on Snapchat? How do I get this darned app to work!?! And that’s before you even consider the marketing opportunities read more >