Top Talk

Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

From TikTok’s Takeover to AI-powered Audio: Noteworthy News in Digital Marketing

Posted on September 13, 2022 by Jenna Gross

Topics: Digital Marketing, Social Media, Content

As social media evolves, trends that once seemed like quick crazes — TikTok dances, storytimes, and catchy audio soundbites —  have fueled structural innovations across social media platforms, transforming the digital marketing landscape in the ...

Read More

Sound Strategy: How To Utilize Social Audio in Your Marketing Strategy

Posted on May 13, 2022 by Jenna Gross

Topics: Digital Marketing, Social FAQ, Social Media

Hear that? It’s the sound of social audio and it’s only getting louder. When we told you about the audio-only platform Clubhouse last year, it was the first of its kind. The app exploded onto the scene, amassing more than 2 million weekly average ...

Read More

Creative Sparks: Our Favorite Digital Marketing Moments of 2021

Posted on December 24, 2021 by Tier One

Topics: Digital Marketing, Social Media, Influencer Marketing, Content

This year came with its fair share of challenges and opportunities. Brands stepped up and skillfully navigated these difficult times with creativity, innovation, and optimism. We’re applauding 10 of our favorite marketing moments from 2021, all of ...

Read More

SEO Best Practices: 3 More Ways to Rise in SERP Rankings

Posted on May 5, 2021 by Gary Hotze

Topics: Digital Marketing, Social Media, Influencer Marketing, Content

Did you know 70% of small businesses have no SEO plan or strategy whatsoever? This unbelievable stat runs in complete opposition to the increasing importance of online visibility in the digital age and the growing pile of data on the importance of ...

Read More

ICYMI: 4 Fresh Digital Marketing Stories That Sparked Our Attention

Posted on March 16, 2021 by Maria Prokopowicz

Topics: Digital Marketing, Social Media, Influencer Marketing, Content

We’re less than three months into the new year and the digital marketing news cycle hasn’t let up off the gas pedal. There’s a lot to keep track of: emerging social media apps, updates affecting ad strategies, new content on your social standbys, ...

Read More

Clubhouse’s Private Party and the Rise of Social Audio

Posted on February 10, 2021 by Maria Prokopowicz

Topics: Social FAQ, Social Media, Digital Advertising

Whether it was on a #MarketingTwitter thread, a news headline, or the App Store charts, chances are, you’ve heard of Clubhouse — the new audio-only social media platform. But if you haven’t yet scored an invite to this exclusive new social app, you ...

Read More
1 2 3 4 5 6 7