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Celebrating American Business Women’s Day

Posted on September 22, 2017 by Sue Parente
Think back to a time when you might have received a badge of some sort. Maybe it was a badge you earned as a Boy Scout or Girl Scout, as a community volunteer or for campaigning on behalf of a political candidate. Or perhaps you know someone who is ...
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Flexing Your Right Brain: The Expanded Role of Creativity in Public Relations

Posted on October 19, 2016 by Kathy Wilson
“Curiosity about life in all of its aspects, I think, is still the secret of great creative people.”
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Making True Believers: An Overview of The Business of Belief

Posted on June 22, 2016 by Kathy Wilson
Belief is a powerful emotion and it’s one we all work to cultivate on a daily basis – whether we’re aware of it or not. All of us need to make believers of our key “audiences”: whether those are our customers, employees, board members, business ...
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Speeches that Make the Grade: Elements of an Effective Speech

Posted on June 10, 2016 by Sue Parente
This most recent college graduation season, chock full of high-profile commencement speakers, gives us a fresh opportunity to look at what makes a memorable and effective speech.
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Sixty Seconds for Social: Mary Meeker’s Internet Trends - Through the Social Lens

Posted on June 3, 2016 by Stephanie Malkus
Background Image Credit: http://www.kpcb.com/internet-trends Being in the know couldn’t possibly be any more critical in the world of social media, and thanks to the release of Mary Meeker’s 2016 annual Internet Trends Report on Wednesday, that’s ...
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Fighting the Choke: The Science Behind Performing Under Pressure

Posted on September 17, 2015 by Colleen Irish
Image Credit: Multiple Choice Test, Oliver Tacke on Flickr Summer may be on its way out, but with these recent weekends of beautiful September weather, I was able to grab a few more beach days and finish up the book, Performing Under Pressure by ...
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