Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

Will Themes Like “Populism” and “Nationalism” Affect Your PR?

Posted on January 31, 2017 by Sue Parente
In every business, it’s important to keep an eye on major macroeconomic and cultural trends to understand the hearts and minds of your customers. None of us lives in a bubble, so we can’t help but be impacted by what’s happening in our towns/cities, ...
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5 Tips for Spring Cleaning Your Digital Marketing Strategy

Posted on May 6, 2014 by Colleen Irish
You've fertilized your lawn, cleaned out your shed and feel organized at home just in time for the warmer weather. But how many of you think about spring cleaning and reorganizing when it comes to your digital business strategy?
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