Top Scores: Standout Storytelling from Super Bowl LIII
Posted February 04, 2019 By Cassie Morris
|
social media,
Super Bowl,
marketing strategy
Every year, the Super Bowl brings Americans together around the TV for an evening of chicken wings, beer, melted cheese, and Tom Brady. (Tier One calls Boston home, so we’re just a “little” excited about his latest championship ring). With more than 100 million viewers, the live event is a highly coveted advertising platform, providing companies
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Seattle vs. New England: Which Town Boasts More Brand Marketing Swag? - Greetings from the Emerald City
Posted January 30, 2015 By Sue Parente
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challenger brands,
Curator PR,
football,
marketing,
PR,
Seahawks,
Seattle,
Super Bowl,
Super Bowl 2015,
Super Bowl XLIX
Ok, ok. I can understand that you might be leery of Amazon's bias. They sure were quick to jump on the #deflategate bandwagon.
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Sixty Seconds for Social: Keepin' It Real-Time Marketing
Posted January 28, 2015 By Stephanie Malkus
|
Golden Globes,
marketing,
Oscars,
PR,
real-time marketing,
real-time marketing 2015,
social media,
Story,
Super Bowl,
Technology & Software,
visual storytelling
The Golden Globes are behind us, the Super Bowl, Oscars, and Grammy's lie in the near future, and that means one thing to marketers, we are in the middle of prime Real-Time Marketing Season!
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How One Hashtag Made Millions of Us Miss Our Dads (and Other #LessonsLearned from Super Bowl XLIX)
Posted February 06, 2014 By Stephanie Malkus
|
marketing,
real-time marketing,
real-time marketing 2015,
social media,
social media marketing,
Super Bowl,
Super Bowl 2015
Sports and social media fans alike waited with bated breath this past Sunday, to see what Super Bowl XLIX would bring.
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