Top Talk

Our industry moves fast and is constantly changing. Stay up to speed with TOP Talk, a place for fresh perspectives on timely news and trends, insider tips, answers to marketing communications questions, and creative inspiration.

4 Communication Lessons from Energy Week

Posted on July 7, 2017 by Sarah Mees

Topics: Thought Leadership, Earned Media Relations

The Trump Administration designated last week, June 26 - 30, as “Energy Week.” On Tuesday, June 27, Rick Perry, Scott Pruitt, and Ryan Zinke, the heads of the Department of Energy, EPA, and Secretary of the Interior, respectively, penned an op-ed ...

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Lessons Learned From Must-Read Blogs

Posted on June 15, 2017 by Marian Hughes

Topics: Thought Leadership, Content

What was the last book you just couldn’t put down? How about a great magazine article? Have you ever thought about what would give your corporate blog the same type of reaction? With a little planning, strategy, and a few tricks of the trade, it’s ...

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Mary Meeker 2017 Internet Trends - Digital Marketing Highlights

Posted on June 1, 2017 by Tier One

Topics: Social Media, Thought Leadership

As a PR, content, and social agency, we thrive on being on top of digital trends, which is why when this year’s Internet Trends Report from Mary Meeker of Kleiner Perkins was released this week, we immediately immersed ourselves in the latest data.

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5 AP Style Updates You Need to Know

Posted on May 31, 2017 by Stephanie Malkus

Topics: Thought Leadership, Content

Looking for the latest on AP Style? Click here for our post on 2020 AP updates.   It’s that time of the year again. The days are getting longer, the flowers are in full bloom, and the newest version of the AP Stylebook is hitting the shelves of ...

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Getting the Most Out of Networking

Posted on May 11, 2017 by Celena Fine

Topics: Thought Leadership

Regardless of your industry, there seems to be a conference for just about every day of the week. From expos to industry conferences to casual trade-specific cocktail hours, there are more opportunities to network than ever. Yet, the sheer volume of ...

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Earth Day & What Keeps It Spinning

Posted on April 19, 2017 by Sarah Mees

Topics: Thought Leadership, Events, Messaging and Positioning

Earth Day, celebrated annually on April 22nd, is far from a greeting card holiday, but at almost 50 years from its first celebration, Earth Day persists, and that’s no small achievement. The global community’s steadfast and growing commitment to ...

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