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    Sixty Seconds for Social [World Cup Edition]: Brand Wins and Losses

    This World Cup was one for the record books. The semi-final match between Germany and Brazil not only raised the bar with the number of goals scored against Brazil, but for the level of participation from viewers who sent 35.6 million tweets. That game is now the most discussed sports game on social ever. No doubt, the world wasn't just watching read more >

    Sixty Seconds for Social [World Cup Edition]: 5 Steps to Kick Your Brand up a Notch

    The FIFA World Cup is taking the social media world by storm. Not only is 90% of the world contributing to online conversations involving the games, but it is also estimated that the World Cup is on track to become the most-tweeted TV event of the 2013-2014 TV season, passing both this year's Super Bowl and the Sochi Olympic Games. In fact, the read more >

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