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Tier One Partners Named PR Agency of Record for DA-Desk

January 24, 2012

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Boston, January 24, 2012 — Tier One Partners, LLC., a full-service public relations agency that offers "all senior talent, all the time," today announced it has been selected as the agency of record for DA-Desk, the largest independent provider of port cost management services to the shipping industry. Tier One was retained to generate greater awareness of the company, which is headquartered in the United Arab Emirates. Tier One Partners also represents Veson Nautical, another technology leader in the commercial maritime shipping arena.

"We have been quietly successful for more than 10 years, and decided now was the time to talk about DA-Desk more publicly," said Jens Loren Poulsen, Co-founder and Non-executive Chairman of the Board for DA-Desk.

"We worked with Tier One on a joint announcement with Veson Nautical and were quite impressed with them. We chose to develop an ongoing affiliation based on their understanding of our industry and their relationships with the media. We are very pleased with our work together to date and we are excited to partner with them."

In 2002, DA-Desk created the concept of independent port cost management. Today, the company is an independent port cost management service provider that delivers cost savings, operational efficiencies and enhanced security to ship owners who are seeking to improve their financial performance and compliance in today's fast-paced shipping industry. DA-Desk takes the seemingly simple, yet deceptively complex disbursement account process off the desks of shipping principals and gives it to teams of knowledge workers dedicated to managing every painstaking detail. For more information about the company visit DA-Desk.

"Tier One is committed to working with forward-thinking organizations and providing them with the strategic counsel and tactical execution they need to gain mindshare and increase sales," said Jeanne Bock, managing partner at Tier One Partners. "DA-Desk is making a significant difference in improving and streamlining a very focused part of the operations of the shipping industry, and we're thrilled to help the company increase its awareness with its audiences around the world."

About Tier One 
Tier One Partners is a full-service PR, digital, and content marketing agency that helps companies thrive on change. Our agile communications approach turns B2B and B2C clients in technology, digital healthcare, financial services, manufacturing, and marketing services into category leaders by steadily aligning their missions to the most pressing challenges and opportunities of our time.  Our earned media, creative content, and digital marketing strategies combined with our relentless pursuit of results, bring our clients’ visions and missions to the forefront — and keep them there. For more information, visit tieronepr.com.

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Media Contact: 
Krista Donnelly
Tier One Partners 
(781) 307-3653
kdonnelly@tieronepr.com